{"id":1216,"date":"2021-01-01T20:45:06","date_gmt":"2021-01-02T01:45:06","guid":{"rendered":"https:\/\/foug.ca\/appreciative-inquiry\/"},"modified":"2021-02-08T17:43:09","modified_gmt":"2021-02-08T22:43:09","slug":"service-design","status":"publish","type":"page","link":"https:\/\/foug.ca\/en\/service-design\/","title":{"rendered":"Service Design"},"content":{"rendered":"

[vc_row el_id=”what”][vc_column width=”1\/2″][vc_column_text el_class=”intro”]<\/p>\n

What is Service Design?<\/h2>\n

The objective of service design is to improve the quality of services and of interaction<\/strong> between an organization and its customers, thereby increasing desirability.[\/vc_column_text][\/vc_column][vc_column width=”1\/2″][vc_empty_space height=”40px”]

\r\n
A service design process can involve planning a new service or improving an existing service within an organization. The method is centred around the customer experience and focuses on desirability, feasibility and viability.<\/div>\r\n<\/div>\r\n[\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”65px”][vc_row_inner][vc_column_inner width=”1\/2″][vc_column_text]<\/p>\n

Introduction to Service Design<\/h2>\n

Given during a webinar with the college La Cit\u00e9, this video (available in French only) offers an introduction to service design and the tools and techniques to adopt to design your clients’ experiences in a new digital world. Please note that this video is in French only at the moment.[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_video link=”https:\/\/www.youtube.com\/watch?v=Qstg9i_4uSY”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row el_id=”human”][vc_column][vc_empty_space height=”65px”][vc_row_inner][vc_column_inner][vc_column_text]<\/p>\n

A Humanistic Approach<\/h2>\n

[\/vc_column_text][vc_column_text]<\/p>\n

Service design is based on empathy, cocreation and systematic thinking.
\nIn this digital age, these humanistic foundations are more relevant than ever!<\/p>\n

[\/vc_column_text][vc_single_image image=”1583″ img_size=”full” alignment=”center”][\/vc_column_inner][\/vc_row_inner][vc_empty_space height=”65px”][\/vc_column][\/vc_row][vc_row el_id=”cocreation”][vc_column][vc_column_text]<\/p>\n

Design Thinking is at the Heart of our Approach<\/h2>\n

[\/vc_column_text][vc_single_image image=”1586″ img_size=”full” alignment=”center” css_animation=”appear”][vc_empty_space height=”65px”][\/vc_column][\/vc_row][vc_row el_id=”why”][vc_column][vc_empty_space height=”65px”][vc_row_inner][vc_column_inner width=”1\/2″][vc_column_text]<\/p>\n

Why choose Service Design?<\/h2>\n

By focusing on the moments of truth<\/em>*<\/span> experienced by customers, service design helps companies and organizations invest their energy in the right places.<\/p>\n

The result is a better understanding of the customer and increased organizational efficiency.<\/p>\n

*<\/span> Moments of truth are the critical moments when the customer chooses to continue to consume a product or service or to abandon a product or service and move to a competitor.<\/em>[\/vc_column_text][\/vc_column_inner][vc_column_inner width=”1\/2″][vc_single_image image=”1588″ img_size=”full”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row el_id=”solution”][vc_column][vc_empty_space height=”65px”][vc_row_inner][vc_column_inner][vc_column_text]<\/p>\n

A Winning Formula<\/h2>\n

How do you know if you\u2019re headed in the right direction?
\nIf your service or product is viable, feasible and desirable, you\u2019ve got a winning formula!<\/p>\n

[\/vc_column_text][vc_single_image image=”1590″ img_size=”large” alignment=”center” el_class=”image–fit”][\/vc_column_inner][\/vc_row_inner][\/vc_column][\/vc_row][vc_row full_width=”stretch_row_content_no_spaces”][vc_column]\r\n

\r\n
\r\n

For any question<\/h2>\r\n

Contact FOUG now and
\nlet us help you get things moving!<\/p>\r\n

\r\n Contact FOUG<\/a>\r\n <\/div>\r\n <\/div>\r\n<\/div>\r\n[\/vc_column][\/vc_row]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"

[vc_row el_id=”what”][vc_column width=”1\/2″][vc_column_text el_class=”intro”] What is Service Design? The objective of service design is to improve the quality of services and of interaction between an organization and its customers, thereby increasing desirability.[\/vc_column_text][\/vc_column][vc_column width=”1\/2″][vc_empty_space height=”40px”][\/vc_column][\/vc_row][vc_row][vc_column][vc_empty_space height=”65px”][vc_row_inner][vc_column_inner width=”1\/2″][vc_column_text] Introduction to Service Design Given during a webinar with the college La Cit\u00e9, this video (available in French only) […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-1216","page","type-page","status-publish","hentry","cf"],"acf":[],"_links":{"self":[{"href":"https:\/\/foug.ca\/en\/wp-json\/wp\/v2\/pages\/1216","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/foug.ca\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/foug.ca\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/foug.ca\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/foug.ca\/en\/wp-json\/wp\/v2\/comments?post=1216"}],"version-history":[{"count":0,"href":"https:\/\/foug.ca\/en\/wp-json\/wp\/v2\/pages\/1216\/revisions"}],"wp:attachment":[{"href":"https:\/\/foug.ca\/en\/wp-json\/wp\/v2\/media?parent=1216"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}